A fictional account in Mad Men of the campaign pitch for an actual product, Kodak’s Carousel slide projector that had been a hit product for the firm. Mad Men fans will recognise that the lead Don Draper is using images from his own messed up personal life to sell his campaign concept to the client.

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About Christopher Pokarier

australian professor of business & governance @ waseda university in tokyo researching cultural industries, economic nationality & borders, university internationalisation

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